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Roger Massicotte explains to us "what is Agropur's COOP Effect"

L'effet Coop, semaine de la coopération 2020

Gaston Bédard, President and CEO of the Conseil Québécois de la cooperation et de la mutualité (CQCM), conducted a series of interviews with Quebec leaders of the cooperative movement during Cooperation Week.

Our president, Roger Massicotte, played the game in a virtual meeting (in French).

What is Agropur's COOP Effect ?